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Agenda-setting intelligence, analysis and advice for the global fashion community.

Van Cleef & Arpels’ Alhambra: How to Update a Timeless Charm

CEO Catherine Rénier discusses the decision to add new models to the iconic collection that’s fundamental to the jewellery house’s bottom line.
The Alhambra motif was created by Van Cleef & Arpels in 1968.
The Alhambra motif was created by Van Cleef & Arpels in 1968. (Courtesy)

How does a jewellery house update an iconic collection that’s fundamental to its bottom line? In the case of

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Further Reading

The Debrief | The Jewellery Boom, Explained

Even as luxury fashion brands face declining demand, jewellery sales are booming. The Debrief explores how smaller designers and novel pieces are capturing consumer interest and finding new paths to growth.

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