Anger towards AI is growing as it becomes more deeply embedded in the workplace and daily life. Brands that want to use the technology and maintain customer trust would be wise to understand the reasons.
Anger towards AI is growing as it becomes more deeply embedded in the workplace and daily life. Brands that want to use the technology and maintain customer trust would be wise to understand the reasons.
Niche scent house Initio Parfums Privés is in the business of triggering joy with a brand new offering of functional fragrances, as a number of other perfume labels also use neuroscience as a niche.
Niche scent house Initio Parfums Privés is in the business of triggering joy with a brand new offering of functional fragrances, as a number of other perfume labels also use neuroscience as a niche.
As the global beauty industry convened in Bologna for the world’s largest beauty trade fair, panellists from NellyRodi, Florasis, and Cénée joined BoF’s Shenel Wickramaratne to explore how colour cosmetics are balancing creative expression, consumer value and brand identity in a changing market.
As the global beauty industry convened in Bologna for the world’s largest beauty trade fair, panellists from NellyRodi, Florasis, and Cénée joined BoF’s Shenel Wickramaratne to explore how colour cosmetics are balancing creative expression, consumer value and brand identity in a changing market.
From soaring plastic costs to aluminium supply shocks, the US-Israel war with Iran is unraveling the beauty industry’s overreliance on plastic packaging and infrastructural gap for affordable and scalable climate-friendly solutions.
From soaring plastic costs to aluminium supply shocks, the US-Israel war with Iran is unraveling the beauty industry’s overreliance on plastic packaging and infrastructural gap for affordable and scalable climate-friendly solutions.
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Companies have raced to put large language models to use for jobs from generating images to writing code, but to get the best use of this innovative form of AI, they need to know its limits and how to navigate around them.
Companies have raced to put large language models to use for jobs from generating images to writing code, but to get the best use of this innovative form of AI, they need to know its limits and how to navigate around them.
For centuries, perfumers have aged fragrances to get their best scent expressions. More recently, time is becoming a crucial marketing tool.
For centuries, perfumers have aged fragrances to get their best scent expressions. More recently, time is becoming a crucial marketing tool.
By introducing a new version of her Magic Cream, Tilbury joins a number of other brands, from Armani and Olaplex, wading into the tricky waters of reformulation.
By introducing a new version of her Magic Cream, Tilbury joins a number of other brands, from Armani and Olaplex, wading into the tricky waters of reformulation.
As the aesthetics industry shifts towards longevity, Swiss company Teoxane is leveraging a unified scientific platform to bridge the gap between injectables and skincare. BoF sits down with chief operating officer Can Ongen to learn more.
As the aesthetics industry shifts towards longevity, Swiss company Teoxane is leveraging a unified scientific platform to bridge the gap between injectables and skincare. BoF sits down with chief operating officer Can Ongen to learn more.
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The US is now the biggest overseas buyer of South Korean skincare and cosmetics, but incoming brands need to focus on retail presence and diverse consumers, writes Bloomberg’s Julianna Liu.
The US is now the biggest overseas buyer of South Korean skincare and cosmetics, but incoming brands need to focus on retail presence and diverse consumers, writes Bloomberg’s Julianna Liu.
Coach-owner Tapestry’s new carbon-removal partnership and brands making fresh commitments to textile-to-textile recycling startups show an industry searching for ways to address its environmental impact.
Coach-owner Tapestry’s new carbon-removal partnership and brands making fresh commitments to textile-to-textile recycling startups show an industry searching for ways to address its environmental impact.
Synthetic consumer research, where AI is used to simulate shoppers, is emerging as a cutting-edge way for brands and retailers to better understand their customers and test everything from products to marketing campaigns before they launch.
Synthetic consumer research, where AI is used to simulate shoppers, is emerging as a cutting-edge way for brands and retailers to better understand their customers and test everything from products to marketing campaigns before they launch.
Making sure AI agents can seamlessly buy your products takes more than cleaning up product data and then sitting back and waiting for them to find you. BoF breaks down what brands need to know.
Making sure AI agents can seamlessly buy your products takes more than cleaning up product data and then sitting back and waiting for them to find you. BoF breaks down what brands need to know.
Beauty brand Coty is facing a lawsuit from DB Ventures, the company behind former football star David Beckham’s eponymous fragrance, for what the lawsuit describes as flagrant material breaches of the license agreement, court documents show.
Double-digit growth in the conglomerate’s perfume division helped offset a lack of growth in its other units as the company continues its years-long turnaround strategy.
Heather Fisher, former chief marketing officer of Fenty Beauty, has joined the Australian body care brand.
The Italian luxury group’s first-quarter performance surpassed market expectations powered by solid growth in direct-to-consumer sales in the US.
The German sportswear maker also announced it had appointed former Hugo Boss CEO Mark Langer as its chief financial officer, effective Friday.
Brent oil surged to more than $126 a barrel on Thursday, before paring gains to $121.40 as traders factor in an even longer closure of the Strait of Hormuz.
The company will leverage its omnichannel network to scale the label, citing India as a priority market.
Cosmetics giant Estée Lauder is considering launching a takeover bid for all of Puig’s Class B shares at 18 to 19 euros ($21 to $22.20) a share, said a source close to the matter.