Skip to main content
BoF Logo

Agenda-setting intelligence, analysis and advice for the global fashion community.

The Business of Fashion
Beauty

What Will Be Beauty’s Next Big Deal?

Kering’s reported multi-billion dollar acquisition of Creed is just the latest blockbuster beauty deal – and the industry shows no signs of slowing down.
Creed fragrance bottle.
Creed fragrance bottle. (Shutterstock)
BoF PROFESSIONAL

Last fall kicked off a series of blockbuster beauty deals: The Estée Lauder Companies and Tom Ford in November ($2.8 billion), L’Oréal and Aesop in April ($2.5 billion) and this week, Kering and Creed, another mammoth sale reportedly valued at close to $3 billion, making it perhaps the largest ever for a single beauty brand.

Please sign in to ensure you can read our agenda-setting intelligence, analysis and advice. Or get in touch at support@businessoffashion.com if you experience difficulties.

Further Reading

Beauty’s Top M&A Targets

The global market has slowed, but the beauty category remains of interest to financial backers. The Business of Beauty identifies the top targets of the year.

© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions

More from Beauty
Analysis and advice on the fast-evolving beauty business.
view more
Latest News & Analysis
Unrivalled, world class journalism across fashion, luxury and beauty industries.

Dries Van Noten’s Next Act

There is no such thing as retirement for the Belgian designer. With his new Venice foundation, he’s blossoming professionally and personally under the influence of La Serenissima.

VIEW MORE

The Business of Fashion

Agenda-setting intelligence, analysis and advice for the global fashion community.
CONNECT WITH US ON
© 2026 The Business of Fashion. All rights reserved. For more information read our Terms & Conditions, Privacy Policy, Cookie Policy and Accessibility Statement.