Adwoa Beauty to Enter Liquidation
A Texas court ruled that the hair-care label’s bankruptcy filing be converted to Chapter 7.
Celebrity
Latest News & Analysis
Beauty
The Search for the Next Blockbuster Influencer Brand
A new generation of brands like Alix Earle’s acne line shows that launches can still beat influencer brand fatigue.
The Search for the Next Blockbuster Influencer Brand
A new generation of brands like Alix Earle’s acne line shows that launches can still beat influencer brand fatigue.
Beauty
The Beauty Brands That Won Coachella
While Coachella’s official sponsors ranked high on visibility in the 'clout Olympics,' Rhode’s off-site festival had the most impact, according to data analysis.
The Beauty Brands That Won Coachella
While Coachella’s official sponsors ranked high on visibility in the 'clout Olympics,' Rhode’s off-site festival had the most impact, according to data analysis.
Beauty
‘Euphoria’ and Half Magic Launch Makeup Collection
The hit HBO show’s lead makeup artist Donni Davy spoke exclusively to The Business of Beauty about how she brought ‘Euphoria’ makeup to market — and why it took so long.
‘Euphoria’ and Half Magic Launch Makeup Collection
The hit HBO show’s lead makeup artist Donni Davy spoke exclusively to The Business of Beauty about how she brought ‘Euphoria’ makeup to market — and why it took so long.
Beauty
Does Prestige Skincare Still Matter?
This week, Priya Rao gets into it all: moisturisers and serums, the Biebers’ Rhode collab and Nykaa x Deepika Padukone.
Does Prestige Skincare Still Matter?
This week, Priya Rao gets into it all: moisturisers and serums, the Biebers’ Rhode collab and Nykaa x Deepika Padukone.
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Global Markets
Worldview | Nykaa Confirms Acquisition Talks With Deepika Padukone’s 82°E
This week’s round-up of global markets fashion business news also features Vietnam’s textile exports, India’s gold prices and China’s new e-commerce guidelines.
Worldview | Nykaa Confirms Acquisition Talks With Deepika Padukone’s 82°E
This week’s round-up of global markets fashion business news also features Vietnam’s textile exports, India’s gold prices and China’s new e-commerce guidelines.
Beauty
The Rise And Fall of Peter Attia’s Longevity Empire
Attia built his brand on trust and credibility. The revelation of a yearslong relationship with Jeffrey Epstein has upended that.
The Rise And Fall of Peter Attia’s Longevity Empire
Attia built his brand on trust and credibility. The revelation of a yearslong relationship with Jeffrey Epstein has upended that.
Marketing
Who Won Fashion’s Red Carpet Season of Change
Sunday night’s Oscars concluded an awards season that fashion’s biggest labels used to show off their new creative game. BoF breaks down what we learned about brands’ celebrity strategies.
Who Won Fashion’s Red Carpet Season of Change
Sunday night’s Oscars concluded an awards season that fashion’s biggest labels used to show off their new creative game. BoF breaks down what we learned about brands’ celebrity strategies.
Beauty
Can Mikayla Nogueira Sell Fragrance, Too?
The beauty influencer is hoping her 20 million-strong following can cut through the category’s oversaturation with Only Sunshine, a tropical scent launched with indie brand Snif.
Can Mikayla Nogueira Sell Fragrance, Too?
The beauty influencer is hoping her 20 million-strong following can cut through the category’s oversaturation with Only Sunshine, a tropical scent launched with indie brand Snif.
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Beauty
Epstein Used NYC’s Fekkai Salon for Himself, His ‘Girls’ and Kathy Ruemmler
Hundreds of emails underscore how Jeffrey Epstein was loyal to the high-end salon that acted as a cog in his perks machine.
Epstein Used NYC’s Fekkai Salon for Himself, His ‘Girls’ and Kathy Ruemmler
Hundreds of emails underscore how Jeffrey Epstein was loyal to the high-end salon that acted as a cog in his perks machine.
Sports
Sportswear Won’t Escape the Impact of the Iran War
Gas prices won’t be the only thing rising due to the United States’ conflict with Iran. Prepare to feel the impact through some of your favourite fashion brands in the sportswear space too.
Sportswear Won’t Escape the Impact of the Iran War
Gas prices won’t be the only thing rising due to the United States’ conflict with Iran. Prepare to feel the impact through some of your favourite fashion brands in the sportswear space too.
Beauty
16 Year-Old Salish Matter Conquered Sephora. Next is Netflix.
The co-founder of Sincerely Yours is a Youtube sensation, a Gen Alpha skincare success story and coming soon to a streaming device near you.
16 Year-Old Salish Matter Conquered Sephora. Next is Netflix.
The co-founder of Sincerely Yours is a Youtube sensation, a Gen Alpha skincare success story and coming soon to a streaming device near you.
Sports
The Debrief | How Fashion Brands Are Winning the Winter Olympics
Strict Olympic marketing rules are forcing brands to get creative. BoF reporters Haley Crawford and Mike Sykes explain how fashion labels are turning the Winter Games into a global advertising moment for winterwear. Plus, they talk about Bad Bunny and all the other fashion moments at the Super Bowl.
The Debrief | How Fashion Brands Are Winning the Winter Olympics
Strict Olympic marketing rules are forcing brands to get creative. BoF reporters Haley Crawford and Mike Sykes explain how fashion labels are turning the Winter Games into a global advertising moment for winterwear. Plus, they talk about Bad Bunny and all the other fashion moments at the Super Bowl.
The News in Brief
Coty’s Perfume Business Takes Another Knock With David Beckham Fragrance Lawsuit
Beauty brand Coty is facing a lawsuit from DB Ventures, the company behind former football star David Beckham’s eponymous fragrance, for what the lawsuit describes as flagrant material breaches of the license agreement, court documents show.
Estée Lauder Sales Rise 2%, Job Cuts to Expand
Double-digit growth in the conglomerate’s perfume division helped offset a lack of growth in its other units as the company continues its years-long turnaround strategy.
Premium Body Care Brand Uni Appoints New Global CMO
Heather Fisher, former chief marketing officer of Fenty Beauty, has joined the Australian body care brand.
Zegna Revenues Rise 7.4%
The Italian luxury group’s first-quarter performance surpassed market expectations powered by solid growth in direct-to-consumer sales in the US.
Inventory Clean-Up Helps Puma Beat First-Quarter Expectations
The German sportswear maker also announced it had appointed former Hugo Boss CEO Mark Langer as its chief financial officer, effective Friday.
Oil Prices Soar to Wartime High with US and Iran Stuck in Standoff
Brent oil surged to more than $126 a barrel on Thursday, before paring gains to $121.40 as traders factor in an even longer closure of the Strait of Hormuz.
Reliance Retail Acquires Priyanka Chopra Jonas’ Hair Care Brand Anomaly
The company will leverage its omnichannel network to scale the label, citing India as a priority market.