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Agenda-setting intelligence, analysis and advice for the global fashion community.

The Social Media Trap

Unexpected new features and algorithmic changes at Instagram and TikTok are a reminder that brands and creators can’t become overly reliant on any one platform to drive their business.
The image shows an individual standing in front of a black and white graffiti wall. They are wearing a red and pink checkered top, blue jeans, and holding a pink coat or sweater over one arm. The individual also has multiple shopping bags, suggesting they have been shopping, and is holding a smartphone in their hand.
Both creators and big companies are grappling with the vulnerabilities of social media. (TikTok)

Who’s up and down in the business of fashion, luxury and beauty this week.

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